€759K in pipeline and 46 meetings — reaching the Mittelstand decision-makers manual outreach misses

Armin L. Rau was running outreach by hand — cold calls and one-by-one LinkedIn messages that couldn't scale and rarely reached the senior people who mattered. With Argorant's verified executive data, a single focused campaign booked so many meetings with Mittelstand leaders and a publicly-listed PE firm that he had to pause it.

The challenge

• Outreach was 100% manual — cold calling and individual LinkedIn messages that ate the day and couldn't scale.
• The people who mattered — Managing Directors at Mittelstand companies and a listed firm like Deutsche Beteiligungs AG (DBAG) — were exactly the ones manual outreach couldn't reliably reach.
• Without accurate, verified data for senior executives, every campaign risked bouncing and burning the sending domain.

What they did with Argorant

• Used Argorant to pinpoint top decision-makers at target Mittelstand companies and DBAG — filtered by seniority and role so every contact could actually say yes.
• Exported with verification at download, so the list that entered the sequencer was deliverable on day one — no second scrubbing tool.
• Replaced hours of manual prospecting with one tightly-targeted, scalable campaign aimed squarely at the right seats.

“Yesterday I got confirmation for a pilot — and it was the very first appointment. The numbers are strong and the ROI is exactly where I want it, which honestly makes me very happy.”

— Armin L. Rau, Founder & Managing Director, Blunaranja GmbH

The results

• 46 meetings booked with senior decision-makers — including the Managing Director of DBAG — and €759K of pipeline generated.
• Demand was strong enough that the campaign had to be paused so the volume could be handled.
• A deal closed off the very first meeting, proving the targeting was right from the start.